Interesting, Useful

 

What do we want to be, interesting or useful?

And which are we drawn to?

Each of us is more inclined to discovery via one path or another.

The pragmatist looks for things to employ today, knowing that, if deployed correctly, these useful things will build up over time.

The “ideas person” needs to be engaged first. If the idea doesn’t have a hook it will never keep her attention.

Knowing how we’re wired, and knowing how the people we’re interacting with see the world, helps us see and be intentional about our own actions. It also helps us craft stories that will land with others.

“This will make these three things better” is not the right message for a big ideas person.

And

“Let me tell you a story” won’t work for an impatient pragmatist.

Which are you?

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