Why We Need to See One Another

Last week I had the chance to hang out with Trevor Noah at the Mastercard Inclusive Growth Summit (OK, we were in the same room, but that still counts, right? You can find Trevor at 1:37 in the video)?

The Summit was an amazing few days, though I admit that, at first, I found it more tiring than expected.

My recent experience with conferences feels like a post-pandemic reverberation: we’re returning to (more) normal professional routines (including time in the office and in-person gatherings), but these routines feel new enough that (a) They’re more tiring than they used to be; and (b) We can look at them with fresh eyes. This caused me to ask myself:

What is the purpose of seeing professional contacts in person?

More specifically: we’ve managed to build strong new relationships over nearly three years of a global pandemic. Might it be that all the social niceties were just a distraction? That we can get business done just fine, thank you very much, without ever meeting in person?

To me, the answer to these questions is both “yes” and “no.”

Yes, we can absolutely get much more done remotely than we thought.

Now that we’re less bounded by outdated norms, we can close new clients, raise capital, and build new, meaningful partnerships without ever getting on a plane. This is more efficient for everyone involved, and I’m surprised that more isn’t written about the positive social dividends of tens of millions of people working from home.

In fact, this all works just well enough that we could be forgiven for thinking that nothing of value happens in person. That, also, is a mistake.

We also need to invest, in person, in our most important professional relationships.

Our professional relationships are a series of interactions, leaps of faith, and surprises (both good and bad). To the extent that these relationships stay within well-grooved pathways, we can successfully manage them through a combination of Zoom, Slack and email.

But there’s a layer underneath that also must be nurtured.

It’s tempting to call this layer “trust” but that is just one outcome of being in relation with others.

Let’s unpack what it means to be in relation with others. It means we both create and discover shared experience in both present and past; develop an understanding of each others’ shared stories (both personal and professional) and common heritage. We weave together overlapping moments of identity, glimpses of one another’s motivation, and understanding the specifics of our  shared humanity. Because of how our brains are wired, these specifics are much more powerful than generalities.

All of these things tap into our basic, human sense of how we understand one another.

Now, think about what happens when something surprising occurs in one of our relationships (and nothing should surprise us any more since everything eventually happens).

One person tells the other the bad/surprising/complicated news. The other person has to figure out what to do with what they’ve just heard.

The information Person A told Person B is a tiny part of everything that’s just happened. And the question to ask is: how will Person B fill in the blanks when told this news?

Absent any relation, the answer is: randomly. The blanks will be filled in based on that person’s perspective at that moment on that day, absent any real anchor or points of reference.

But for two people in relation with each other, two people with a strong interpersonal foundation, those blanks will be filled in with shared narrative, shared experience, shared expectation, shared identity, all of which come together into what we clumsily call “trust.”

Ultimately, this feeds into the resilience of our relationships.

Because we know that curveballs are (always) coming.

The question is whether our relationships will be strong enough to withstand them.

I’m not saying it’s impossible to build resilient relationships without ever meeting in person—but it sure is harder.

Daring to Care

One of our professional values at 60 Decibels is to “take the work personally.”

We define that as “We take pride in the work and deliver work that hits the highest standards. Anything we do reflects the best we can do.”

Because we’re a mission-driven organization, I think it’s easier for folks to take the work personally. Most of our team is here because the mission speaks to them. And, if we achieve our ambitions, the world will have changed: we will center the people who are the “beneficiaries” of social change work—whether done by nonprofits or companies, whether as customers, employees or suppliers—in the conversation about whether social change is happening. It’s rare to get the chance to be a part of something with this type of ambition.

But the idea of taking the work personally is bigger and more fundamental than any organization’s mission.

It’s a stance that we take.

A daily choice to care.

A daily choice to show up as a professional.

Which means deciding on living our own version of the U.S. Postal Services Creed, “Neither snow nor rain nor heat nor gloom of night stays these couriers from the swift completion of their appointed rounds.”  Lots of things we don’t control will go wrong. Nevertheless, we will do our jobs.

A daily choice to honor the accountability we have to our colleagues.

Because we respect them and want to see them succeed. We do our work in partnership, as part of a collective.  The work I do will either lift others up or pull them down. And this ripple effect plays out across our organizations, our clients, and the world.

Of course, this is all a lot easier to see when the people in charge remind us, when they connect the dots for us, when they help us draw a line between our role and organization’s mission and strategy.

But the connection exists either way, a direct line between:

Daring to give a damn.

The quality of what we produce.

How others feel when they interact with us.

And whether we are strengthening our culture and organization.

Every group is just a collection of its people, the stories they tell themselves and each other, and how they choose to act.

What choice will you make today?

The Most Meaningful Gift

Is not on a birthday or anniversary or Hallmark holiday.

It’s not the one that comes with a big milestone attached, and it’s probably not the same gold watch that everyone else got.

It’s the one that comes on an otherwise unremarkable day at an unexpected moment.

The one that says, “I’ve been paying attention. I see you and I see what’s important to you and what you’re working towards. And I support it with this gift, and in so doing I support you.”

Most of us don’t need more trinkets.

But all of us carry a little fear, doubt and worry about the thing we’re striving for and may not reach.

Supporting that moment of courage and vulnerability is the most meaningful gift we can give.

Mirroring

The best way to learn a foreign language is to mirror a native speaker. Listen, pay close attention to the sounds they make, the words they group together, and then try to match it: their phrasing, pronunciation, sounds…even the movements they make.

We are social creatures, and this sort of behavior comes naturally to us. It’s called “speech alignment,” and it’s been shown to facilitate communication and mutual understanding. Even more interesting, how much speech alignment we engage in is often a function of how much we agree or disagree with what’s being said. (We also speech align less with AI than we do with people, at least for now).

These effects can be short term (I thought a 60dB team member had an American accent in English until a heard her in a Loom video—100% Brit!!) or long term (my wife losing her Southern accent when she moved to the Northeast).

While mirroring can help us do everything from learn languages to get into verbal sync with someone, its unintended consequence can be that we amplify negative tendencies we come across in others.

As in, we:

  • Meet someone who acts socially awkward and mirror that social awkwardness, making it harder to connect
  • Come across a slow / uncommunicative (potential) client and find ourselves responding slowly / being uncommunicative
  • Match unprovoked aggression with more aggression.
  • Join a group that is consensus-oriented and start tamping down our willingness to share our opposing point of view
  • Etc.

Everywhere we go, we take in the behaviors of the people around us. It’s as natural as breathing.

And, just like we can take a moment to notice our breath (or drop our shoulders, or relax our face…try it now) we can bring our speech alignment into our consciousness.

It’s one more chance to become aware of, and take control of, our natural responses, and, if we choose, to zig when others zag.

Mikey Likes It

One of the most successful, long-running ad campaigns of all time, was the “Mikey Likes It!” commercial for Life Cereal. It ran from 1972 to 1986.

In it, 4-year old Mikey, who “hates everything” is given a bowl of Life cereal to taste by his reluctant older brothers.

Here’s the beginning of the commercial:

Brother 1: What’s this stuff?

Brother 2: Some cereal. It’s supposed to be good for you.

Brother 1: Did you try it?

Brother 2: I’m not gonna try it. You try it!

Brother 1: I’m not gonna try it.

Brother 2: Let’s get Mikey. Yeah! He won’t eat it…he hates everything.

Mikey, of course, likes it, he really likes it.

When we’re trying to sell a new product to a group of skeptical potential customers, we’ll inevitably knock on a lot of doors and look for lots of feedback. And it’s easy to think that the feedback we’re getting, whether on the product itself or in terms of early sales, is an objective answer to the question “do you want this / does this meet your needs / do you like this?”

In reality, the search for a lot of ‘yeses’ to something truly new is often futile. When we try to get to a broad base of yeses, at the beginning, from lots of folks, we’ll likely find ourselves on a road to nowhere.

Instead, we need to find Mikey, we need to make sure that Mikey likes it, and we need to make sure that Mikey’s brothers can see that he likes it.

Who’s your Mikey?

Finding Your Purpose with Prof Antony Burrow

Scott Galloway, NYU professor and early predictor of the demise of WeWork (whose No Mercy, No Malice newsletter is a must-read) thinks that “finding your purpose is bulls**t.”

Billionaire investor Mark Cuban agrees.

Both, instead, suggest discovering what you are great at, and that your purpose will arise from there.

Clickbait headlines notwithstanding, I tend to agree with the sentiment: “purpose” is not something you find—it is not out there on your metaphorical road waiting to be tripped over. Nor do we typically discover purpose through contemplation and introspection…at least not through contemplation and introspection that is divorced from daily effort connected to that discovery process.

Rather, purpose is, as it’s beautifully described in this Hidden Brain 2.0 interview with Cornell professor Antony Burrow, cultivated.

I found this episode, and Prof. Burrow’s description of this cultivation process, refreshingly grounded and nuanced.

Professor Burrow’s story begins with his time in 4H, an agriculture club for kids in his hometown in Bremer County, Iowa. The program was focused on teaching agricultural skills to kids.

Prof. Burrow discovered the first seed of his own purpose by making a presentation on growing different kinds of crops in different soil types, at the tender age of 9. After making this presentation, he saw that, even as a little kid, he had something to teach to adults, and that his knowledge could change peoples’ understanding of the world:

I realized that I had something to say. And people might understand the world they’re living in differently as a function of what I’m saying…and that was a profound experience for me as a young person.

There is so much to unpack in this episode, not least the difference between goals and purpose: the backwards-looking orientation of the former versus forward-looking direction of the latter. Perhaps the easiest takeaway to grab on to is where purpose comes from, which Prof. Burrow says most often is the result of either:

  1. Gradually development of purpose in pursuit of passions and hobbies, and consistent reflection, like Prof. Burrows, of the elements of those passions/hobbies that are meaningful to us.
  2. Response to major life event, for example something wonderful or tragic happening in one’s family that motivates us to pursue that topic as our life’s purpose.
  3. Observing someone else who has purpose, and drawing inspiration from their example

One last subtlety that bears repeating: nowhere in this narrative of cultivating purpose do traditional outside-in job types and job titles appear (doctor, lawyer, fireman).

Rather, like Prof. Burrows’ 4H presentation, one constructs a sense of likely purpose from a set of component parts. It is a process of gradual discovery: “I’m comfortable standing in front of people, and I find it powerful that what I know, what I convey, and how I convey it can influence them.”

I wish someone had told me 20 years ago that this boiling down into activities and moments when we feel connected, at ease, with a sense of flow…these are the moments to notice and reflect on, because they are teaching us about one small part of the purpose that we might be able to cultivate over time.

The Zoom Nod

Zoom is here to stay, an integral part of our work lives and work culture.

I’m a big fan for lots of reasons: gone are the days of faceless phone calls, and our work norms have finally shifted, making it professionally acceptable to ditch the logistics of unnecessary travel for in-person meetings.

But maintaining a sense of personal connection on a Zoom call is harder than it appears. The people not speaking are too easily distracted by other things on their screens. Subtle (and not-so-subtle) shifts in their attention can make the speaker feel like they are talking to a screen, or to no one at all.

An easy habit to take on to avoid this disconnect? Remember to nod on Zoom calls.

This small visual cue does two things: it communicates to the speaker a sense of connection and affirmation; and it creates more engagement for you, because you can’t nod at the right moments if you’re not paying attention.

Of course this is just one of the many ways to be an active listener, all of which are good practice both in person and on Zoom.

It’s an easy place to start.

 

Fiddling

I’ve written more than 1,200 posts on this blog over the last 14 years. It’s become part of my life, and I can’t help but inquire what the practice brings to me.

I wrote about this in 2009, with a list of 44 Reasons I Blog (my current favorite from that list is number 27, “I’m a little compulsive.” You don’t say….)

My addition to this list, a 45th reason, has to do with “fiddling.”

As in: here’s something that’s just a thought, let’s see how it comes out with a bit of attention and effort.

It’s the same feeling I have when making a loaf of sourdough, something I (along with so many others) learned to do during the pandemic. A week ago I had a disastrous bread outcome, sad enough that we dumped the two brick-like loaves into the trash. The fault was my neglected starter, which I fiddled with over the course of the last week, nursing it back to health.

But even so, how the bread is going to come out remains a bit uncertain and a bit of a mystery. And that feeling, that un-knowing that is part of this small act of creating something from nothing, is what I find so satisfying.

It came out great this week.

Two loaves of homemade sourdough bread
I just switched over to setting my oven to Convection Bake (my wife’s suggestion) – now they’re much more golden and crispy!

In a life full of big obligations, a back-to-back schedule, and a reasonably rigorous approach to even my pastimes (see above re: “a little bit compulsive”), creating something that is quick, light, and fun brings me a dollop of joy that has nothing to do with having two fresh loaves of bread.

“Look, I made this, isn’t it beautiful?” makes everything else a little better.

Speaking of which, happy Generosity Day.

Teamwork, partnership, culture, and passing the ball

What does a great, two-person partnership at work look like?

It’s a dance, an interplay between two people, one in which the undertaking develops a natural momentum. Synchronicity emerges. The mingling of the best two people have to offer gets the project to a better place than either person working alone.

The feeling reminds me of two athletes passing a ball as they advance down the court. There’s a grace and a fluidity to the way the ball, and the two teammates, move. The players look like they have a shared mind and a shared purpose. Together, they make magic happen.

What are the ingredients of great partnerships? Both players:

  • Have spent meaningful time in practice talking about how they’re going to work together << >> pre-project communication and expectation setting.
  • Are skilled at simultaneously paying attention to the ball, to their partner, and to the field of play << >> self + partner + situational awareness
  • Know, and act upon, their own, and their partners’, strengths and weaknesses << >> self-knowledge; partner knowledge; self-confidence coupled with humility
  • Always catch the ball that is passed to them << >> good comms, staying present, being willing to prioritize this thing now despite competing priorities
  • Communicate when they’re open, and when they’re well-guarded << >> effortlessly share their own availability, workload, mind-space for this job
  • Keep the play moving forward << >> even with competing priorities, demonstrate that, especially for shared work, forward momentum is non-negotiable
  • Know the goal, and have a shared intention to score << >> both keep track of the external deadline and will do what it takes to deliver on time
  • Place equal value on moving without the ball, receiving the ball, dribbling the ball, and passing the ball, << >> players don’t care about authorship or about getting credit for the part each played, they care about the result.
  • Full trust in one another, so that each will make the right pass, even under pressure << >> establish a foundation of “I’ve got your back” through repeated actions over time
  • “I know where you’re going to be, often without even trying / looking, and I’m going to pass the ball there.” << >> incorporating our shared experience in how we work together, to drive efficiency and collaboration

In new, two person teams, there is time and space to walk through all these steps at something short of “game speed” – setting aside time in advance to talk about how we’ll work together, norms, expectations, our plan and timelines for each step or the project, etc.

And, in best pairings, that explicit pre-preparation and rigid timeline management ultimately give way to something more creative and improvisational. This allows the work to move faster, with more fluidity, less effort, and more positive surprises. This is the evolution from co-workers to true partners.

Having looked at and dissected the best pairings in this way, we can now zoom out and ask:

How do to replicate this kind of teamwork at an organizational level?

We are, after all, grouping and regrouping constantly in our organizations, forming new teams all the time. This means pairing up with people with whom we’ve communicated less often; people who we know less well, who might be on a different team, geography or both.

That sounds both challenging and important.

And yet we spend most of our professional effort (and our professional development conversations) our individual aptitudes, and very little on how well we partner with others.

This needs to change (how to do that is a topic for another day).

But there is a secret that gives an edge to everyone on your team. It’s culture, of course.

Culture is “the way we do things around here.”

It is born as the outgrowth of whatever was created by the founding team. It is then expanded, amplified, reshaped and transformed by each and every member of the team (for more on this, check out my post on Culture Graphs).

While each organizations’ culture will necessarily be unique, in all organizations, great teaming will lead to better results, and poor teaming will gum up the works.

So, now might be the time to ask how much your culture reinforces the elements of great teaming:

  • Upfront communications to set expectations
  • Self-awareness; situational awareness
  • Self-knowledge on the part of your team
  • Open sharing of strengths and weaknesses
  • Excellent, predictable communications
  • Teaching folks about high-quality, dynamic prioritization
  • Skillful sharing of priorities and workload; coupled with the willingness to flex when necessary
  • Embodying the inherent value of forward momentum
  • Prioritization of collective goals over individual ones
  • The importance of supporting one another
  • An unwavering norm that we keep our promises to ourselves and to others (around deadlines, around everything)

If good partnership is indeed universally valuable, then even though no two organizations’ cultures should be the same, all successful organizations must reinforce a set of behaviors that underpin successful partnership.

Without this, each team, of whatever size, has to both (1) Quickly and effectively create their own norms and behaviors for successful teaming; (2) Do so while pushing against the prevailing culture at your organization.

Why not have culture work in your favor instead?

Expertise Paralysis

It’s such a treat to find the right person to help us on a tough job.

Someone who has been there and has done that, who understands our context with all its nuances, who can insert herself seamlessly into this tricky situation and move us forward while making us better.

This expert might be a designer, a professional coach, or a mentor. She might be a software developer, a systems architect or a professor.

She accelerates our work, teaches us things, and moves us down our path.

And, if she’s good (and it sounds like she is), we grow by being in her presence. We learn more about what questions to ask, about how to see the whole playing field, about what’s is and isn’t important in making these kinds of decisions.

But let’s NOT let her excellence slow us down or, worse, stop us completely.

She’s here, right now, but she will be gone, sooner or later. And we can’t let her presence, and our understanding of her excellence (and the gap between what she knows and what we know), erode our confidence that we know enough to decide.

Not because we’re as skilled or experienced or as wise as she is. But because, after all, these are our decisions to make.

If we don’t make this decision and the next one and the one after that, no one will.