As the weather gets warmer, I start running and swimming more.
I’d love to track my runs and my swims, but I don’t have an Apple Watch or a Garmin.
Having more access to texts, news and Slack notifications—and even knowing more about everything outside my workouts—seems like it would be a bad thing, and I know if I owned the watch I’d wear it all the time.
More features = worse outcomes.
Similarly, I love my Kindle because it only does one thing well.
My favorite restaurants have small menus where everything is great.
Atoms shoes are incredible because they’re more comfortable than any other, and they reject design nonsense
In a world in which AI can do most things, being pretty good at a long feature set will be worse than saying “I will do fewer things exceptionally and reject all the rest.”
This requires two things:
- Knowing your clients so well that you truly know what matters most to them
- The bravery to leave everything but those features on the cutting room floor
Fabian has it right. What more do you really need to know?
Love this message. Reminds me of a breakfast place in Phoenix where the owner only took cash and checks, no plastic whatsoever. AND, drum roll please . . . No cell phones in use while dining there. And if your phone rang and you answered it, you damn well better be heading out the door to have your conversation . . . Pancake House at the Motel 6 in Scottsdale, AZ.
The food is great, the atmosphere is quaint and if it’s your lucky day, you’d see a life-long waitress telling a high-tech millionaire to get off the phone 🙂