Change minds, change lives

It’s daunting to see the world’s problems.  It is hard to know what you can do to make a change.

Here’s a great opportunity.  A chance to spread the word about a book full of fresh ideas and an authentic story.

by Jacqueline Novogratz
The Blue Sweater by Jacqueline Novogratz

Seth Godin and I are asking a few select bloggers spread the word about The Blue Sweater, a new book coming out on March 3 by Jacqueline Novogratz, CEO of Acumen Fund.  We’re asking you to read and review the book, and then give it away to a friend or blog reader. Seth has bought the books and we are giving a small number away to people who can spread the word the farthest.

If you’re an interested blogger, go to this page and describe your platform.  Let us know who you are and who you reach with your blog – we only have a few books to share so cannot give copies to everyone.

If you’re a blog reader (of course you are), tell your blogging friends about this and share it with your social networks.

And if you’re interested in pre-ordering the book, you can get it at Amazon or Barnes and Noble.

I promise that people will be happy to hear from you about this, and that by spreading the word you are spreading a powerful, new idea.

Change minds, change lives.

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3 thoughts on “Change minds, change lives

  1. Interesting book, but choppy. I’m an editor and also a humanitarian with extensive experience in developing countries. The book seems to have been written by two people, or at least in two voices. The first half is all anecdotal, about Jacquline’s experiences, in a lot of detail, so stats about poverty. Shift suddenly to the Acumen Fund and there is almost nothing but statistics, and all success stories. Gone is the author’s personal style. Also, I wonder about Acumen’s not-so-successful stories: what did she learn from those? I’ve seen nonprofits report how everything is successful and it rasies eyebrows. No doubt it’s a mesmerizing book, and I applaud her efforts. It’s obviously a lifetime mission, as we all have, but I have questions for the author and truly hope to meet her one day. The Acumen Fund is portrayed a little too perfect, which I suppose happens when you write about your own nonprofit!

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