It’s so easy to be held back by “it’s not new enough.”
I can’t write this blog post (or this book), someone else has already said this.
I can’t claim that this idea is important, because someone else was doing something that looked a little bit like this before I was.
I can’t share my excitement about how we are tackling this problem, because parts of our approach have been tried before.
“New” doesn’t mean brand new, completely new, all new. That’s not how it works. What makes something new isn’t a set of component parts that has never been seen before. It’s the way you put those parts together in new ways, or the way you apply those parts in new domains.
By way of example, Gutenberg’s printing press, “invented” in 1439, was, technically, nothing new. Movable type had existed in China since 1051. Ink and paper-making had existed for thousands of years. Paper mills became common in Europe in the 1300s as did woodcut printing presses.
But no one had put them together in just the way Gutenberg did, and when he assembled and spread his unique combination of existing parts, he revolutionized the spread of ideas in the Western world and began the democratization of information that is still happening today.
(also: how Star Wars is practically a paint-by-numbers manifestation of the 19 steps of Joseph Campbell’s hero’s journey, on purpose)
Don’t let your fear of “this isn’t all new” keep you from creating new things or from sharing what you feel is important about the new work that you’re doing. And don’t let the voices – both inside and outside your head – of “this has been done before” keep you from doing that next important thing or from sharing what is groundbreaking about the work you are doing.
“New” – here, now, for this thing, in this way – is new enough.
And “new,” ultimately, is about how we understand and frame a problem, and how we think about the ways we can go about solving it. If your “new” changes that, then it’s changed everything.
(for more along these lines, I highly recommend Where Good Ideas Come From by Steven Johnson)